How to change store name on Shopify

Shopify is a Canadian online sales platform that allows you to develop an all-inclusive online store without technical knowledge. You can create a store that reflects your brand, sell your products, and manage shipping from one place. It is a practical solution for many merchants.

The domain name of your business is the public address of your website, which appears in the URL bar of your browser. Your IP address is translated into a domain name so internet users can find you more easily when searching online. You must therefore choose your domain name carefully because it represents the image of your business.

Choosing a name requires a clear strategic decision. It must be memorable and aligned with the nature of your activity. Your domain name represents your identity on the internet. If it no longer suits your brand, if you made a mistake when entering it, or if you simply no longer like the name, you can make changes.

Currently, it is possible to change the name of your Shopify store. Let’s take a detailed look at how to do it.

It is important to know that in Shopify, the name of your store can appear in several places depending on your content strategy:

• myshopify.com – The original name of your store when creating your Shopify account.
• www.domainname.com – The custom domain name you choose for your store.
• The title and meta description of the homepage – These elements help define how your homepage appears in search results and can affect SEO.
• The name of your store – This is the trading name of your store itself.

How to Change Store Name on Shopify

If your domain name no longer suits you, you have two main options for changing the name of your Shopify store.

Option 1: Change Your Store Name from Shopify Admin

The first method is to change the store name from the Shopify administration tool. To do this, follow these steps:

• Log in to your Shopify admin page from your computer.
• Go to Settings, located in the lower-left corner of the admin page.
• Click on the General menu.
• You will see your current shop name in the store details section. Replace the old name with the new one.
• Click Save at the top right.

That’s it. Your old Shopify store name has now been changed, and you can continue using your store with its updated name.

Option 2: Change Your Store Name from the Shopify Mobile App

The second method is to use the Shopify mobile application. To do this, you need to have the Shopify app installed on your phone.

• Open the Shopify app and tap Shop at the bottom right.
• Go to Settings.
• In the store settings, open the General menu.
• Find the store name field and enter the new name you want to use.
• Tap Save to finish the process.

Why Change the Name of Your Shopify Store?

Shopify is successful for many people because of its low start-up cost and easy-to-use interface. Many sellers choose this platform to showcase their products and offer different services online. However, not every store succeeds immediately. Some merchants struggle to earn money because of mistakes they may not be aware of.

This can happen because of a poor marketing strategy, weak product or service quality, sub-optimal SEO, customer service issues, long delivery times, poor customer feedback, or other factors.

For some store owners, changing the store name can be part of a broader rebrand. This may also include changing the theme, moving to a paid or custom design, improving the content, and making other changes to strengthen the store.

You can also change the name of your store if you want to move from a multi-product site to something more targeted, such as specializing in a single product category. The opposite can also be true if you want to expand from a niche store into a broader online shop.

There are many reasons to change the name of your Shopify store. Luckily, the procedure remains simple and practical.

Looking for other guides on how to use Shopify? Check out how to add shipping to your Shopify store.