How to Change Domain Name on Shopify
Your Shopify store is ready, and you’re going to send it to your customers. But communicating with your own domain name would be much more efficient. With this tutorial, you will learn how to configure your own Shopify domain name without a hitch and support the SEO of your Shopify store.
Choosing the right domain name for your site is one of the most important steps when starting your online business. Configuring it properly with Shopify helps you avoid unpleasant surprises when your business takes off.
With a poorly configured domain name, you run the risk of blocking your business overnight. Without a domain name, your store will be much harder to access, remember, and promote.
Any company with a website needs to have a domain name. However, when the site does not work well or no longer matches the brand, marketers sometimes suggest changing the domain name. The main objective is to restructure it, refresh it, and improve the brand image it conveys. In the case of a Shopify store, the principle is almost the same. Find out how to change the Shopify domain name.
Why change your Shopify domain name?
Shopify is one of the most used platforms by professionals in many industries. Even though this platform helps many people make their business profitable, this is not always the case for everyone. You must first know how to use it properly. Many fail to realize their sales project for several reasons, including the absence of references, bad strategies, long delivery times, poor product quality, and more.
One of the possible solutions is changing the domain name. Indeed, a number of reasons can explain the decision to change a Shopify domain name. One of them is wanting to move from a broad sector to a more targeted one.
Similarly, an input error when opening the account, the success of a business, or the choice of a domain name incompatible with the brand image may justify changing the Shopify domain name. In addition, be aware that the Shopify domain name can also be changed for reasons of modernity. Technology is changing, so you may need to update your domain name to keep up with current trends.
Changing your Shopify domain name: First Method
Using your computer, log into the platform and go to your Shopify admin page.
- In the lower-left corner, click on “Settings“.
- Go to the top left corner and select “General“.
- A page appears with the current name of the store, displayed in the “Store details” section.
- Click on “Edit” and replace the name with the new one you have chosen.
- Select “Save” to validate your operation.
Changing your Shopify domain name: Second Method
- Go to the Shopify app and click on “Store” located at the bottom right corner.
- Go to “Settings“.
- In the window that appears, click on “General“.
- A page will appear with the “Domain name” section. Click here and enter your new Shopify domain name.
- Then go to the top right corner and select “Save“.
Changing your Shopify domain name: Third Method
- Go to the application and click on “Online Store“.
- On the page that appears, you will see “Domains“.
- Click on it and go to the “Primary domain” section.
- Select the “Change primary domain” tab.
- Enter the new domain to be defined and click on “Save” to validate your Shopify domain name change.
Does it make sense to change the domain name of your Shopify store?
Let’s face it, changing the domain name of your Shopify store alone won’t change everything. It is the relevance of your content, good tags, good meta descriptions, and good semantics that will make the difference.
However, if you want your store to be successful, you need to be careful about how you implement this major domain name change. In addition, take care not to create suspicion among your existing customers through this change. Have a good name change strategy with newsletters or explanations on your social media.
If you have a lot of customers, it’s important to send them a communication email before making this change, put an explanation on your homepage, or create a specific blog post for it. Everyone can adapt to change, but don’t be too quick. It is better to prepare a good communication strategy so as not to inspire doubt in your customers.
To change the domain name of your Shopify store or not?
This is a strategy that is often used by marketing professionals to try to relaunch a site that is not working. This can allow the site to be restructured, refreshed, and rebranded when it is not performing well.
Following the domain name change, if no improvement occurs, it is necessary either to consider a new strategy or to find a new niche. Whatever your problem, do not act in haste and seek advice from a professional before making this kind of modification. You can contact experts who will give you an opinion on the subject.
Should I hire an expert for my Shopify domain name change?
There is no need to hire someone to help you with your Shopify domain name change. The process is quite simple if you follow the steps listed above. We have provided you with a detailed guide that is quite simple. You also don’t require coding or programming knowledge, nor must you be an IT guru to perform the different procedures.
Hiring someone else to carry out the change for you can be quite expensive and at times risky because you have to grant them admin rights to your Shopify store. If you find the procedure difficult, take time to look for a trusted individual who will conduct the necessary change for you. You can look for professional companies or certified individuals that you can track easily in case of anything. That said, follow the above procedures to change the domain name of your Shopify store and enjoy the benefits.
Once you have updated your domain name, you may also need to change the store name depending on the new URL. We also have a guide here on how to change your Shopify store name.